Articles in social media
Sentiment Analysis can lead to great insight beyond simple volume metrics which you may already be aggregating. Quantifying sentiment has the ability to improve customer interactions and allow your business to better understand the needs of your social consumer.
Hans Christian Andersen’s classic literary tale The Emperor’s New Clothes draws many parallels to the online privacy frenzy being debated across various sites. Though published in 1837 we can draw a few lessons from the Emperor, and perhaps some insight from the child who portrayed independent thought and went against the tide to point out the truth.
Impressive seasons for the Tigers and Giants, and post season wins was reflected in their social profiles. While both teams increased Facebook and Twitter fans, the Tigers roared their way to social media greatness.
The Woodward Dream Cruise, Metro Detroit’s annual summer event showcasing classic cars concluded this past weekend with a greater social impact than ever before. For the month leading up to the Dream Cruise, over 18,000 Twitter posts contributed to the social stream.
NASA’s Mars Curiosity Rover which landed successfully on August 5th is the first Twitter account as designated by Klout’s updated algorithm to reach celebrity status.
During the first week of the 2012 Olympics when TV commentators blamed Twitter for disrupting their data feed, IOC communications director Mark Adams asked spectators to “consider only sending urgent Tweets.”
The 2012 baseball season is quickly approaching, and Opening Day is right around the corner. Fans everywhere are abuzz across the social web.
In the world of high speed browsing, no one waits for answers. But a desire for speedy information has made Americans impatient for just about everything.
Detroit is a blank canvas ready to cater to your imagination so think of your impression and make it happen!
With the 54th Annual Grammy Awards near, the Twittersphere is abuzz with chatter about fan’s favorite albums and artists. In an effort to study who generated the most ‘buzz’ Nielsen Media collected over 50,000 mentions …